Entrepreneurship Acunu Ltd Assignment Example | Topics and Well Written Essays - 1250 words

Entrepreneurship Acunu Ltd - Assignment ExampleUsing the above approach the objectives of Acunu Ltd could be depict as follows a) the firm emphasizes the use of information as a strategic tool for supporting daily operations of firms in all industries in fact it is the rapid, even on real-time, process of information/ data on which Acunu Ltd focuses in order to secure its competitiveness in the UK market b) Acunu Ltd has developed a odd software programme, the Acunu Analytics, which is able to offer data analysis support of high quality using advanced features, as described in the organizational website the packaging of this programme, as the arse of its services, is among the key objectives of Acunu Ltd c) Acunu Analytics, the key programme of Acunu Ltd, addresses businesses in all sectors there are no specific criteria set by the firm in regard to the provision of its services this means that the above programme can be applied in a quite wide business surface area the approac h used by Acunu Analytics for communicating with its potential customers can be characterized as generalist approach (Kozami 2002), not being limited on the basis of specific terms.A successful missionary post mastery needs to be broad so that it cannot easily become outdated if the business changes its objectives/ priorities (Lamb et al. 2008, p.35). Moreover, such mission statement would focus on the market that the firm is interested to attract (Lamb et al. 2008, p.35) a description only of the goods/ services of a business would not spend a penny an effective mission statement. In Acunu Ltd there is no a clear description of the mission statement after reviewing the organizational website the following mission statement would result the firm aims to help businesses to secure their growth by using their data more wisely.As a concept, business vision is usually link up to the identification of a unique path for the business (Wenger 2007, p.19), i.e. a path that would make the business to secure its competitiveness.